In this week's report, we look at the monthly change in sales at the small businesses in our sample from March, 2020 to December, 2021. This is the final edition of the CardFlight Small Business Report. Thanks for your reading.
The CardFlight Small Business Report analyzes sales performance and emerging trends among small businesses in the United States. The report has been featured in and/or cited by The Wall Street Journal, The Atlantic, Bloomberg, Business Insider, Digital Transactions, PaymentsJournal, and PaymentsSource.
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First, we look at the change in month-over-month small business performance by analyzing change in overall sales, number of transactions per business, and more.
This metric compares change in sales at US small businesses from the baseline month of March, 2021.
The transaction count metric represents the total number of transactions processed by the small businesses in our sample.
The payments industry has two broad categories for transactions based on where they occur.
The three ways US consumers typically use credit and debit cards for in-person transactions are:
We continue to see that overall growth in sales made via contactless payment methods are outpacing those made via EMV chip.
In this section of the CardFlight Small Business Report, we take a closer look at small business performance by business category.
The chart below show change in sales at US small businesses in the Food and Drink category from the baseline month of March, 2020.
The chart below show change in sales at US small businesses in the Retail category from the baseline month of March, 2020.
The chart below show change in sales at US small businesses in the Services category from the baseline month of March, 2020.
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The CardFlight Small Business Report is intended to provide insights into ongoing sales performance, trends, predictions, and unique analysis of US small businesses.
The report has been featured in The Wall Street Journal, The Atlantic, Bloomberg TV, Business Insider, Digital Transactions, PaymentsJournal, PaymentsSource, and others.
The report is based on analysis of a representative sample of more than two million transactions processed by more than 90,000 small businesses who use SwipeSimple software (the signature product of CardFlight) to accept credit and debit card payments.
To create this report, we analyzed a representative sample of millions of transactions processed by:
The typical SwipeSimple merchant has one to ten employees and less than five locations or mobile service points. The average active merchant represented in this data set processes approximately $130,000 in credit/debit card payments annually. The merchants are a mix of professional and personal service providers, specialty retail establishments, and food and drink purveyors.